Keaton Herzer

Teaches at General Assembly

Keaton is a UX/UI Designer and digital strategist with a background in sales and a degree in sociology. He believes user experience is the end to end sum of every interaction a user has with your brand and he is consistently drawn to finding the spot where brand values align with user needs. Putting users at the center of the design process is the best way to make sure they have an awesome experience. His goal is to help businesses understand their users and design products that delight and inspire. He lives in Los Angeles and enjoys reading, zombie movies and training in Krav Maga in his free time.

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