Description

Search Engine Optimization (SEO) is a critical marketing skill. It's an essential part of any growing business and ensures your website ranks high on search engines for specific keywords. Good SEO not only grows your brand's recognition but helps maintain its relevance in an increasingly competitive digital landscape.

In this two-day bootcamp, familiarize yourself with the fundamentals of SEO and gain an edge over your competition through hands-on lessons in search engine optimization and competitive keyword analysis. To help you get started, this course includes a 30-day free trial of Semrush: the top keyword research tool.

This SEO Bootcamp is intended for business owners, marketers, and front-end developers who want to enhance their marketability.

What You'll Learn at a Glance

• Intro to SEO & the benefits of SEO
• How search engines rank websites
• Keyword research techniques with Semrush
• Techniques for writing SEO content
• On-page optimization best practices
• Off-page optimization
• Link building strategies
• SEO tools to spy on your competition
• The proper way to set up your website structure for SEO
• Mobile SEO: Key elements for mobile optimization
• SEO Audit: what is it & which tools to use
• Measuring & reporting on SEO success

Custom solutions for every team:

Purchase Vouchers or Group Classes
You can purchase group vouchers so your employees can attend any of our courses at their convenience on weeknights, weekdays, or weekends. Our classes are live online or in person at our Manhattan offices. When you invest in a large block of vouchers, you'll also receive a custom registration tracking portal to manage them.

With various courses on our calendar, you don't have to worry about coordinating with each employee to find a class that works for them. Your employees can use their vouchers to enroll in the classes that fit their proficiency, schedule, and location needs.

Learn Relevant Skills from Industry Experts
Your employees will leave our training as proficient users who can implement what they've learned the next day. Your employees will also have our course files to keep forever so they can continue using their training as a guide for their day-to-day tasks.

Our hands-on curriculum and focused instruction cater to every learning style. We simulate the challenges your employees will actually face on the job.

We have extensive experience developing curricula for various training sessions, either onsite at your office, in our Midtown Manhattan offices, or through remote virtual training. Our programs can be completely customized to suit your training needs.

Additional Note:

• We can host the event in your office within the New York metro area for no additional cost.